Management Strategy
Appearance
Management Strategy is about determining where you want an organization to go and how you want it to get there. Activities that fall into the category of strategy affect a significant portion of the organization for a considerable time, distinguished from tactics which are activities in response to particular situations and are unlikely to ruin the organization if they fail.
There are competing theories as to how to determine what goals and actions are required. All of them boil down to analyzing the current situation, developing goals and a plan of action, and then driving towards those goals.
- Michael Porter's Five Forces
- Jay Barney's Sustainable Competitive Advantage
- David A. Aaker's Strategic Market Management
- Main Text: Henry Mintzberg's The Strategy Process 4th Ed.
- Analyzing Resources and Capabilities
- Cost Advantage