Handbook of Management Scales/Risk taking

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Risk taking (alpha = ?)[edit]


  • Taking gambles is part of our strategy for success.
  • We take above-average risks in our business.
  • Taking chances is an element of our business strategy.
  • Our strategy can be characterized by a strong tendency to take risks.


  • Jambulingam/Kathuria/Doucette (2005): Entrepreneurial orientation as a basis for classification within a service industry: the case of retail pharmacy industry. Journal of Operations Management, Vol. 23, No. 1, pp. 23-42.

Related Scales[edit]