The Computer Revolution/Security/Privacy Threatened
Personal information is confidential for people, and it is the right that not to reveal the information about themselves.However, since computer technology advanced, it is getting harder and harder to prevent privacy from being tracked. Many people are worried about losing their right to privacy and losing control of the personal information being collected by others. There are some ways to threaten your privacy that we have to concern.
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Sometimes, people will receive applications for credit cards or invitations to join clubs, etc. By writing down your personal information, the company can get your own information easily. Once you are in the database, your name seems easier to be revealed to other people.
If you want to get a job, usually you have to make your own resume in order to attract owners to hire you. Besides dropping off your resume in person, some people will post it on an internet job board. Therefore, your personal information, background, education, marriage status are available to everyone! It is one of the easy ways for snooping to get people's personal information.
A call can spy you, too!
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100s of Internet companies are "tracking" an end computer user's every move while on the Internet. These companies consist of Internet search engines like Google, advertising firms, and Internet "traffic-logging" sites. The sole purpose for these companies to "track your movements" is so, that they can collect data about your personal interests based upon data from your Internet searches. These "data collecting" organizations place a "cookie" on information that the end user has glanced at.
Wikipedia's definition of a cookie is as follows, "a cookie, also known as an HTTP cookie, web cookie, or browser cookie, is used for an origin website to send state information to a user's browser and for the browser to return the state information to the origin site. The state information can be used for authentication, identification of a user session, user's preferences, shopping cart contents, or anything else that can be accomplished through storing text data on the user's computer. Cookies cannot be programmed, cannot carry viruses, and cannot install malware on the host computer. However, they can be used by spyware to track user's browsing activities—a major privacy concern that prompted European and US law makers to take action. Cookie data can also be illicitly disclosed by hackers to gain access to a victim's web account."
So, once the data is captured and collected, the information is then matched to ads that are then posted while you are still on the Internet. These ads are specifically chosen based on your "search history". These ads are shown in hopes that you, the consumer, will then be interested in the websites and or products being shown and will ultimately purchase those products.
While the end user's name is not is not attached to the information that is gathered; it may still feel like an invasion of privacy. Recently, there has been discussion about "Do Not Track" tools and what orders websites will have to respect in regards to end users notifying them that they "do not want to be tracked". The Digital Advertising Alliance (DAA), the Federal Trade Commission, W3C, the Internet Advertising Bureau (also part of the DAA), and privacy researchers at academic institutions are all involved. In November 2011, the DAA put out a new set of principles that contain some good ideas like the prohibition of "collection, use or transfer of Internet surfing data across Websites for determination of a consumer's eligibility for employment, credit standing, healthcare treatment and insurance."
In February 2012, the White House seemed to side with privacy advocates who want to limit collection, not just uses. Its Consumer Privacy Bill of Rights pushes companies to allow users to "exercise control over what personal data companies collect from them and how they use it." The DAA heralded its own participation in the White House process, though even it noted this is the beginning of a long journey.
Recently, Google has adapted new policy that incorporates the sharing of your information accross their platforms. Which means that any You Tube video, email through Gmail and so on can be used to target you for advertisement and other services. This has made privacy advocates question the Google's intentions and even the legality of this new policy. The biggest issue with the change has been the fact that if you use any of Google's products, you will not have the option to opt out of the new policy.
The Computer Matching and Privacy Protection Act 1988
Describing the rule in which computer matching associating federal agencies could be act and by putting protections for personal applying for and receiving benefits.
Video Privacy Protection Act
It was created in 1988, which provides on of the biggest consumer privacy.
Children's Online Privacy Protection Act (COPPA)
Email can be tracked without protection.
You can send ads, images, web links, etc and think what you send is private but sadly it is not, unless you have protection. A third party can receive your information without your knowledge, you need tracking protection. Below is a list of the top ten tracking protection sites available to protect your privacy. The protection gives you a choice of what third-party sites can track you online. You have the option to block the content from websites that may invade your privacy:
1. Abine's Kids and Teens Tracking Protection List 2. Abine's Standard Tracking Protection List 3. EasyPrivacy Tracking Protection List 4. PrivacyChoice TPL - all companies 5. PrivacyChoice Tracking Protection List - Block companies without NAI oversight 6. TRUSTe Tracking Protection List 8. EasyList Standard Tracking Protection List 10. Fanboy - Adblock Tracking Protection List