Handbook of Management Scales/Strategic fit

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Strategic fit (alpha = 0.88)[edit | edit source]

Description[edit | edit source]

To measure the construct, the authors relied on scale items previously used by Harrigan (1988), Kale et al. (2000), and Parkhe (1991).

Definition[edit | edit source]

Strategic fit relates to the alignment of aspects like merits of partners’ complementary resources, compatible businesses, and congruent strategic objectives (Das & Teng, 1997; Harrigan, 1988; Kale, Singh, & Perlmutter, 2000; Parkhe, 1991).

Items[edit | edit source]

In this alliance, the firm and this partner:

  • Have a shared understanding of the alliance’s value proposition. (0.80)
  • Have aligned objectives. (0.79)
  • Operate in similar market segments (e.g., target the same customers). (0.64)
  • Have compatible technologies, platforms, and/or products that can work together. (0.75)
  • Have complementary skills and capabilities which together can create more value. (0.83)
  • Have expertise compatible with each other’s technologies, platforms and/or products. (0.71)
  • Share a similar vision about industry trends (e.g., dominant platforms, potential of emerging technologies, emerging markets). (0.77)

Source[edit | edit source]

Comments[edit | edit source]

Items 4 and 7 might relate to operational rather than strategic fit.