Business Strategy

Contents

Front Matter

1. Introduction

General Business Management

1. The Three Processes of Strategy
2. Approaches to Strategic Management
3. History of Business Management until the 1970s
4. The Japanese Challenge
5. Gaining Competitive Advantage
6. Strategic Change in the 1990s
7. Information- and Technology-Driven Strategy
8. The Psychology of Business Management
9. Failure of Strategy
10. Limitations of Business Management

Business Planning

1. Business Plans
2. Marketing Plans and Strategies

_{The content of this Wikibook was originally found on Wikipedia, but moved due to various requests and because Wikibooks is a better location for the information. Theunixgeek (talk) 20:45, 25 February 2009 (UTC)}